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How to Hire a Marketer: 4 Tips for Creating a Job Description [Plus 7 Interview Questions]

Handing off your marketing tasks to a new hire is not a simple process. Do you need an in-house marketer or an agency? A manager or an executive? What do you put in your job post, and what questions do you ask during the interview? There's a ton of steps to address, and we've put together a guide to help you.

How to Create a High-Converting Product Page

You have a product that's eye-catching, quality, and in demand. There's just one problem—no one's buying. We know you need a high-converting product page to get online customers to make the final click to purchase, so we've put together a list of nine different qualities your product page can use to get customers across the finish line.

How to Craft Emails People Actually Want to Read

Email is a major marketing channel with high audience reach and ROI, but how do you make sure your email is one out of the 15% that are actually opened? In this guide we will show you how to increase your email click-through rate by boosting your sender reputation.

7 Ways to Increase Leads with Inbound Marketing

Your traditional marketing methods aren't working, and that frustrates you! The problem is that people do not want to be sold to. This guide walks you through creating value for customers that brings new leads and customers to you so you never have to search for customers again!

15 SMS Marketing Ideas to Generate More Sales

SMS marketing is the fastest way to reach and engage your customers. If you do it right, it will also help you take your sales to the next level. How? This list of sms marketing ideas unpacks over a dozen unique opportunities, and explains why they work to help your business generate more sales.

How to Create an Effective Cause Marketing Strategy

Cause marketing can build your brand into a powerhouse while also creating a better world. How do you make this dream a reality? We’ll show you in this guide to create an effective cause marketing strategy. You’ll learn all the benefits of creating one, and how to put your strategy in action.

5 Ways to Increase CBD Sales by Texting

The hemp market is exploding, and if you want to sell more CBD (cannabidiol) products, then you have to be able to stand out from competitors. How can you do that? This guide will show exactly what it takes, and how you can increase CBD sales by texting. You can’t afford to skip this!

3 Reasons No One Is Subscribing To Your Email List (& How to Fix Them)

You need to grow your email list so you can grow your sales and marketing. But what happens when no one is subscribing? There are three common mistakes most brands are making, and this post shows you how to fix them. You'll be able to get more email subscribers signing up starting today!

7 Ways to Optimize Your Google My Business Profile for Massive Local SEO Results

Local SEO is key to winning new customers and growing your business. One of the best ways to win local search is to optimize your Google My Business profile. What does that mean and how will it help? We'll teach you that and more in this guide. Take a look!

4 Effective Ways to Repurpose Your Business Content in 2019

You spend so much time creating high quality content, but then what happens? You have to do the same thing over again! This guide quickly shows you how to repurpose your business content, saving you time by turning one great piece into multiple pieces of content that your customers will love!